What is likely to decrease the geographical size of a territory?

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Prepare for the UCF MAR4418 Strategic Sales Force Management Exam. Utilize flashcards and multiple-choice questions with hints and explanations. Achieve exam readiness with comprehensive study resources.

The choice that reflects a likely decrease in the geographical size of a territory is the act of covering an area more intensively. When a sales force focuses on a specific area with greater intensity, it often means that they are investing more time and resources into fewer locations or segments rather than spreading themselves thin over a larger territory. This intensified focus allows sales representatives to engage deeply with existing clients, foster stronger relationships, and potentially drive higher sales volumes in those concentrated areas.

While covering an area more intensively may lead to greater sales effectiveness and productivity within a smaller region, it inherently suggests that the overall geographical territory covered has been minimized as the emphasis shifts to depth rather than breadth. Thus, the more focused approach corresponds to a reduction in the extent of the territory managed, as representatives work in-depth within a limited scope to optimize their efforts.

Other factors considered in the context of the question, such as increasing competition or restricting access to clients, could also influence territory size but do not straightforwardly imply a reduction in geographical coverage like intensive coverage does.