What is generally considered ineffective in selling compared to providing a good product?

Using entertainment in selling can be seen as less effective compared to providing a good product because it often distracts from the core value proposition. While engaging presentations or entertainment may capture attention, they do not necessarily create a solid foundation for customer trust and satisfaction. If the product itself does not meet expectations or provide value, any positive effects from entertainment may be short-lived.

In contrast, strategies like offering discounts or personalized marketing directly address consumer needs and can enhance perceived value, making them generally more effective in driving sales. Networking events can foster relationships and facilitate connections that contribute to long-term sales success. Therefore, while entertainment may have its place in creating a memorable experience, it cannot substitute the importance of having a valuable product at the forefront of sales efforts.